Role: Creative Director, Videographer, Editor
Client: The Lab with Charity Washington
Year: 2026
The Scope:
The Lab is a documentary-style mini-series that steps into the world of creators, artists, designers, entreprenuers, and entertainers with the hope of gaining insight into their industry and journey.
I was tasked with the set design, visual conceptualization, lighting design, shooting style, and content editing for Season 1. It was exciting to take on a project that allowed me a clean slate to build on, and I was able to establish the brand's visual tone across multiple digital platforms.
Challenges:
During the recording process, I was leading and running the set by myself, so I had to work diligently to make sure all my ducks were in a row. I managed to record audio with lavalier mics that I connected to my camera, and establish depth of field through left-right travel LED lights. If there were any hiccups during the shoot, such as mic interferences, I politely stopped the interview and made adjustments as needed.
Social Content:
I created short-form digital reels, carousels, thumbnails, and trailers that were spread across platforms like Instagram, TikTok, and YouTube, being mindful of the specific audiences and styles.
View episodes of The Lab on YouTube here
